Gong is built around the pipeline and the deal, with separate modules for conversation analysis, outreach, forecasting and enablement. Reppic combines continuous learning with a firmer grip on the deal. It is one sales ecosystem that gives salespeople, sales managers and leadership insight at their own level, with learning at its core. That way you improve sales efficiency and sales results at the same time, in one platform. Reppic is built for B2B sales teams with 10 or more account managers, with no upper limit.
Updated: November 2026
Every customer conversation is scored on 25+ criteria using the PICA methodology. Reppic turns that analysis into what each level needs.
So the question is not which tool analyses conversations better, but whether you want separate modules around the deal, or one system that makes your whole sales organisation better.
At Reppic, analysis doesn’t stop at a score. Every conversation becomes a learning moment, in a fixed cycle:
The salesperson has the conversation, online, by phone or face-to-face.
Reppic scores the conversation on 25+ criteria and names the improvement points.
The salesperson gets videos from the LMS (50+ modules, learning paths and certification) that match those improvement points.
With the AI Sales Trainer, the salesperson rehearses the difficult moment with an AI avatar as the customer.
The next real conversation shows whether the learning works. The sales manager sees the progress and coaches in a targeted way.
Analysis, LMS, AI Sales Trainer and coaching sit in one platform. There is nothing to buy separately or fill yourself. Already using your own LMS? Then connect it to Reppic.
At Reppic, learning and the deal go together. Every analysed conversation records what was discussed, which agreements and next steps are in place and what is still missing. Before the next conversation, Reppic sends the account manager a preparation that builds on this: on the previous conversation analyses with this customer, not just on scores, plus CRM data. The sales manager sees per team member where the opportunities are relative to the targets. That way every conversation is a learning moment and a step forward in the deal.
Leadership connects the sales plan and the strategy plan to Reppic. In every customer conversation, Reppic analyses not only conversation skills, but also whether the goals from those plans come up in the conversation. Every month, the sales manager and leadership receive a report: is the strategy really being carried out in customer conversations, what do customers say about the proposition, and where do you need to adjust?
| Reppic | Gong | |
|---|---|---|
| Starting point | Continuous learning and a grip on the deal, for salesperson, sales manager and leadership | The pipeline and the deal |
| Structure | One platform: analysis, coaching, LMS, AI Sales Trainer and strategy reporting | Separate modules: Foundation, Engage, Forecast and Enable |
| Learning | Own LMS with 50+ modules with videos, learning paths and certification, included; connecting an external LMS is also possible | Lessons in the Gong Enable module; for a full LMS you connect an external system |
| Practising conversations | AI Sales Trainer with avatar, included | AI Trainer in the Gong Enable module |
| Methodology | PICA built in, 25+ criteria, separate for new business and account management | You set up scorecards and trackers yourself |
| Strategy and sales plan | Connect the sales plan and strategy plan; goals are analysed from the conversations; monthly report for manager and leadership | Initiative Tracking in the Gong Enable module |
| Insight for leadership | Market, competition and proposition from real customer conversations | Focused on revenue, deal and forecast insight |
| Conversation preparation | Automatic, based on previous conversation analyses with this customer (what was discussed, what is still missing), your improvement points and CRM data | AI preparation based on previous calls and emails |
| Language of interface, scores and feedback | Dutch, English, German, French, Spanish and Italian | Interface in English and French; some AI features only for English-language conversations |
| Transcription | 140 languages | Around 80 languages |
| Data storage | Always on European servers | US or EU, chosen by the administrator |
| Integrations | Including CRM (HubSpot, Salesforce, Pipedrive, Dynamics), Outlook and Google Calendar, Teams, Google Meet, any VoIP phone system, external LMS and an own native app for face-to-face | Including Salesforce, HubSpot, Dynamics, Zoom, Teams, Google Meet and its own dialer |
| Pricing model | Per user, everything included, cancel monthly, no platform fee or implementation costs | Not public; according to independent analyses an annual contract with platform fee and implementation costs |
Information about Gong: Gong’s public pages, help centre and the Gong Enable announcement (February 2026), checked in November 2026. Is something no longer correct? Let us know and we’ll update it.
Reppic processes all data on European servers. Audio is deleted immediately after transcription; transcripts are deleted after 30 days. Recordings of phone calls stay on your own phone system: Reppic retrieves the audio, transcribes it and deletes its copy immediately. For online meetings, the user first chooses whether the conversation is recorded.
Yes, for sales organisations that want to use conversation insight to get a firmer grip on their deals and keep improving their people. Reppic combines conversation analysis with an LMS, the AI Sales Trainer, coaching and sales-plan reporting in one platform. Reppic deliberately does not do forecasting: pipeline and forecast stay in your CRM.
Gong starts with the deal. Reppic combines a grip on the deal with continuous learning: salesperson, sales manager and leadership each get insight at their own level, and every conversation becomes both a step in the deal and a learning moment.
Every conversation records what was discussed, which agreements and next steps are in place and what is still missing. The preparation for the next conversation builds on this, and the sales manager sees per team member the opportunities relative to the targets.
Because insight only delivers results when salespeople act on it. Reppic links every improvement point from a conversation to videos in the LMS and to an exercise in the AI Sales Trainer. The next conversation shows whether it works.
Yes. Leadership connects the sales plan and the strategy plan, and Reppic analyses whether the goals come up in customer conversations. Every month there is a report on progress, what customers say about the proposition and what competitors are doing.
Including HubSpot, Salesforce, Pipedrive and Microsoft Dynamics, an external LMS, Outlook and Google Calendar, Microsoft Teams and Google Meet, and any VoIP phone system. For face-to-face conversations, Reppic has its own native app for iOS and Android.
Always on European servers. Audio is deleted immediately after transcription and transcripts are deleted after 30 days. Recordings of phone calls stay on your own phone system.
Neither publishes prices. Reppic charges per user, with everything included, cancellable monthly and without platform fee or implementation costs. In a demo you get the price for your team.
In 30 minutes we show you what Reppic gets out of your team’s conversations, at all three levels.
